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Morrison & Foerster's Jason Perez
 Jason Perez is senior manager of workplace technology at Morrison & Foerster LLP, in charge of the law firm's global systems, including e-mail, PCs, printers, remote access systems, Web systems, and desktop applications. Recently he took a few minutes to chat about his company's "green initiatives."
Advantage: Jason, what's the motivation for a law firm to "go green?"
Jason Perez: I believe that every organization should be looking at green initiatives these days, not just law firms. But Morrison & Foerster is a very progressive firm and we care about our social responsibilities which is why we have a "Clean Tech" practice group that helps our clients with emerging clean technologies and environmental concerns and issues. I focus on IT which is where we frequently discuss what our green strategies should be.
Advantage: And what are some of those strategies?
Perez: From a technology perspective, it starts with our procurement. Our procurement staff -- which purchases everything from PCs to printers to paper -- is asking its vendors what they are doing to be "green suppliers" for us. The staff wants to know where the materials it buys are coming from and how the products are contributing to our roster of green strategies. That's something we didn't do several years ago. But it's become an important part of the decision-making process when we select our suppliers.
Advantage: Give me an example of what you'd consider a "green purchase."
Perez: For instance, it's a known fact that LCD monitors use about 40% of the power that a normal CRT monitor uses. So not only have we switched to LCD monitors, but when we choose our vendors, we want information on their products' power consumption and how it compares with the competition. We estimate that by swapping out our monitors, we were able to save approximately 620 megawatts per year of power savings. That's the equivalent of the power used in 58 average American homes per year. So it's a huge cost savings for us and also good for the environment.
Advantage: Anything else you'd recommend?
Perez: We are aggressively pushing forward with movement to virtual servers from physical ones which consume a lot of power. At the end of the day, that will not only save the firm money, it will take us one step closer to a comprehensive green strategy. Also, Advantage arranged for us to use recycled toner cartridges. We've estimated that's 7.2 tons of toner cartridges that are being diverted from local landfills because they are being recycled through Advantage. Not only are we saving money, but we are helping save the environment. And that's the goal, right?
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Spring Cleaning Tips!
 "We have a backroom stacked to the rafters with old printers and other equipment we no longer use. We originally put it there thinking that if we needed to have an extra unit or a loaner, we'd go to the storeroom and pull it out. But, instead, it's become just a big junkpile. So now we need to get rid of it all, but it's a big project to decide what can be thrown out and where it should go. Do you have any tips on the best way to do an effective spring cleaning?"
 What you need is an effective lifecycle management program which forces you to make decisions about what you want to do with your retired equipment whenever you do a technology refresh. That creates a technology cycle for your office instead of a back-of-the-office dumping ground.
Instead, may we suggest that Advantage picks up your retired printers and donates them to the Hewlett-Packard recycling program where they will be crushed, melted, or sent to a third-world country depending on their condition. It's a free service that enables you to be green and to put your old equipment somewhere that's environmentally responsible.
At the same time, we can give you a little lesson in lifecycle management for your newer equipment which hasn't made it to the storeroom yet.
Let Advantage Enterprises solve your print-related problems by sending your questions to marketing@advtg.com.
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| About Us |
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Advantage Enterprises delivers advisory and managed print services, primarily to Am Law 100 law firms so they can focus on their highest and best purpose of billing their time and growing their client base.
For over 20 years, Advantage's environmentally green
lifecycle management programs have increased productivity
of printing and imaging fleets and cut costs while
saving the environment.
To earn more about what gives the top law firms their
competitive edge, please visit our Web site at www.advtg.com
or e-mail us at
marketing@advtg.com.
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